Open Banking Advent Calendar 2024

🎄Welcome to the 2024 Open Banking Advent Calendar 🎄

In today’s instalment, Chris Crespo, Head of Content at Nordic Fintech Magazine, shares his favorite open banking use case of the year.

Chris spotlights SAS EuroBonus' innovative card-matching service, which leverages open banking data to deliver hyper-personalized travel experiences. For Chris, this represents the true power of open banking—blending data-driven insights with customer-centric innovation.

He emphasizes how open banking transcends traditional finance, enabling industries like travel to understand customer needs and preferences at a deeper level. SAS EuroBonus is paving the way for smarter, tailored offerings that enhance customer satisfaction while driving industry innovation.

Stay tuned for more festive insights as we count down to Christmas with the Enable Banking community.